At Sales Factory, I’ve had the privilege of working with Channellock, where I’ve played a key role in driving growth across multiple channels. Initially, I led their Amazon.com account, where I successfully increased revenue by 10x in the first year. Building on that success, I took on responsibility for their direct-to-consumer (DTC) offering, growing revenue by 5x from year one to year two. Currently, I oversee Channellock’s paid media strategy, continuing to drive impactful results and support their ongoing success.